Is the web-ready tool free to use?

Yes. Upload a clip, pick a quality preset, and download a smaller MP4. No sign-up required.

Which codecs can I export?

H.264 by default for maximum compatibility. Advanced users may choose HEVC (H.265) or AV1, depending on platform support.

What CRF should I choose?

Lower CRF = higher quality/larger file. Typical ranges: H.264 (18–28), HEVC (22–32), AV1 (30–45). Our presets pick sensible defaults.

Will it change resolution?

By default it keeps your original resolution. You can optionally cap at 1080p to save more space.

Does it optimise for streaming?

Yes, we set +faststart so the MP4 begins playback sooner over HTTP.

Web-Ready Video Export (H.264 / HEVC / AV1)

What it does

Re-encodes video with H.264 (widest support) or optionally HEVC / AV1.
Uses sensible CRF presets (Small, Smaller, Smallest).
Sets +faststart so playback begins sooner on the web.
Optional 1080p cap for quick extra savings.

Great for sharing, embedding, emailing, or hosting on your site/CDN.

FFmpeg Web-Ready Commands (Copy-ready)

H.264 – Small (balanced quality/size)

ffmpeg -i input.mp4 -c:v libx264 -crf 23 -preset veryfast -movflags +faststart -pix_fmt yuv420p -c:a aac -b:a 128k output-h264-small.mp4

Use -crf 21 for higher quality, -crf 24–26 for smaller files.

H.264 – Smaller

ffmpeg -i input.mp4 -c:v libx264 -crf 26 -preset veryfast -movflags +faststart -pix_fmt yuv420p -c:a aac -b:a 128k output-h264-smaller.mp4

H.264 – Smallest

ffmpeg -i input.mp4 -c:v libx264 -crf 28 -preset veryfast -movflags +faststart -pix_fmt yuv420p -c:a aac -b:a 96k output-h264-smallest.mp4

Lower audio bitrate for extra savings.

Optional 1080p cap (add to any H.264 command)

-vf "scale=1920:1080:force_original_aspect_ratio=decrease"

Keeps aspect ratio; won’t upscale smaller sources.

HEVC (H.265) – Smaller files than H.264

ffmpeg -i input.mp4 -c:v libx265 -crf 28 -preset medium -tag:v hvc1 -movflags +faststart -pix_fmt yuv420p -c:a aac -b:a 128k output-hevc.mp4

-tag:v hvc1 improves Safari compatibility.

AV1 (SVT-AV1) – Highest compression (slower)

ffmpeg -i input.mp4 -c:v libsvtav1 -crf 35 -preset 6 -movflags +faststart -pix_fmt yuv420p -c:a aac -b:a 128k output-av1.mp4

Try -crf 38–45 for even smaller files; lower presets = slower/better.

Notes: H.264 has the broadest browser support. HEVC plays natively in Safari and some platforms. AV1 support is growing in Chrome/Edge/Firefox. Always test for your audience.

Why creators & teams like this

One-click savings: sensible presets, no guesswork.
Web-first defaults: +faststart, yuv420p, AAC audio.
Copy-ready commands: replicate locally or in CI.

Also fix aspect with Aspect Tools or generate frames with Thumbnails.

FAQ

Is the web-ready tool free?

Yes — upload, choose a preset, and download a smaller MP4.

Which codecs are supported?

H.264 by default. Advanced users can pick HEVC (H.265) or AV1 where supported.

Which CRF should I use?

Lower CRF = higher quality. Typical: H.264 (18–28), HEVC (22–32), AV1 (30–45). Our presets pick good starting points.

Will it resize my video?

Not unless you add the 1080p cap. Use the scale filter above to keep AR and avoid upscaling.

What about audio?

We encode to AAC (128k stereo) by default for wide support. Increase to 160–192k for music-heavy content.

Try it now

Open Web-Ready, pick a quality preset, and get a smaller file with +faststart.

Open Web-Ready Tool →

Prefer the command line? Copy any command above and run it locally with FFmpeg.